Get Down To Business With XP1000 From Draper Tools
Draper Tools has been hard at work over the last two years developing several new and improved electrician’s essentials. Its brand new XP1000 VDE hand tool range is out now and set to offer strong sales opportunities for retailers.
Draper is proud to unveil the XP1000 range of VDE hand tools, which is tested to 10,000V and suitable for use on AC circuits up to 1,000V and DC circuits up to 1,500V. Fully compliant to EN60900 standards, the range features 21 new VDE pliers with tethered options and 55 VDE screwdrivers, including slimline. This is a comprehensive series of hand tools designed to see electricians through a variety of jobs throughout their electrical careers. XP1000 also includes must-have sets of pliers and screwdrivers.
Phil Rowley, Sales Director at Draper Tools, commented on the launch “Our VDE range of hand tools is really important to us as a business. We’ve offered a good solid range for many years, but we were keen to up our game and home in on what electricians really needed from us. So we listened to feedback, worked with key figures in the industry and spent a long time researching and developing XP1000. It’s been a big investment for us, but we’re confident this is a range electricians will love. It’s reliable, comfortable, safe and comes with our Draper Expert Lifetime Warranty too.”
Approved by the experts
Draper carried out pre-launch testing of the XP1000 range with a small but diverse panel of electricians. They put the range to the test on various real-life jobs over a two-week period and reported their findings. The results were encouraging, with over 85% of them saying they’d recommend XP1000 to others in the trade. Three-quarters of the testers said XP1000 was a range they’d buy more from in the future and all agreed Draper Tools was a brand they trusted.
The company also took time to really get to know the people in the electrical sector with research exploring the highs and lows of the trade. According to the study, the love electricians have for their tools is very real. In fact, “getting to use tools every day” was voted one of the top three parts of the job. A quarter of the electricians said they get a sense of satisfaction from adding to their tool collection. And around one in six admitted they get enjoyment from simply sitting back and admiring their tools, making the tools of the trade a key appeal of the job.
There are several impressive features in Draper’s new range that electricians will really like. Both the screwdrivers and pliers feature TPE extra-comfort handles and chemically blackened anti-glare finish. The slimline screwdrivers are excellent for getting to hard-to-reach areas and make a very handy addition to an electrician’s tool kit. The screwdrivers also feature a dual-layer “insulation warning” blade sheath for safety and peace of mind.
Draper’s new comprehensive collection of tethered pliers is a real highlight too and set to be one of the biggest ranges of tethered VDE hand tools on the market.
See sales surge with XP1000
Draper will be supporting its retail partners all the way on XP1000, with competitive pricing and eye-catching merchandising options for stores. The bold designs and wide range of XP1000 merchandising materials promise to offer something to suit all display formats and spaces. The company is also working with several high-profile influencers and investing in widespread advertising to build awareness of XP1000 and drive demand to stockists.
XP1000 completes Draper’s existing range of essentials for electricians, which includes cable knives, crimping tools, pipe cutters, plasterboard saws, plunge cutting blades, hacksaws and even a Wi-Fi endoscope. But the company isn’t stopping there. Rowley explained: “We will be continually adding to XP1000 with high-quality tools designed specifically for the sector. We’re focusing on what electricians need more than ever before, with a lot of big plans in the pipeline. We’ve already got several new ideas under development. Watch this space!”
Find out more about the XP1000 range at drapertools.com/XP1000. Current Draper stockists can also speak to their Area Sales Manager.